If you don’t understand how to build a business around yourself, you will never be wealthy. Give me 2 minutes and I will teach you my 3-part system to start a business from nothing and scale to $10,000 or even $100,000 per month. (I used this exact system to build multiple 7-figure businesses and coach founders like you to do the same): Founders often ask, “Why should I build a personal media company? I’m not trying to get famous!” I think that’s like someone saying, “Why should I use a computer? I’m not trying to build Google!” Brands are everything - it’s your digital reputation, your credibility, and your reach. Your personal brand should persuade the people you sell to. It increases your surface area for: • Luck • Community • Connections In most dealrooms I walk into, the deals are already closed - they just want to see my face. Brands are now led by founders, not corporations. 1. Clarify Your Brand's Mission Your brand's essence must reflect your convictions - the values that steer your way of being. Journal daily about what you want to build and where you want to be in 10 years. Get clear on what it is that gets you out of bed each morning. 2. Apply the '5 Whys' technique: When you’re making a decision, drill down to its root cause by asking ‘Why?’ 5 times. Unearth your foundational 'why' - the motivator that drives you. What you’re really trying to answer: “why is what you’re doing compelling?” 3. Forge Your Audience with Consistent Content Creation Content is the lifeblood of your personal brand, magnifying your presence. Set time for writing and publishing on a platform - and commit. Prioritize regularity over sporadic bouts of inspiration. Done > perfect 4. Distill Your Unique Expertise and Find Your Niche Highlight your specific expertise - create and dominate a niche you can call your own. Drill down into the core interests you and your audience share. Own their attention and develop a meaningful connection over the long term. 5. Cultivate Authentic Relationships and Foster Community At the heart of your brand is its community - a group united by your vision. Providing value > transactions Real relationships > revenue Narrate your founding story candidly - authenticity attracts your community. 6. Build a Community The goal is to build a community of raving fans around your curiosity. • Embrace your weirdness • Test hypotheses through writing • Build your tribe of non-conformists Attract people who share your vision. 7. Every Brand is a Media Company Building a 7-figure personal media company is a mix of strategy, consistency, and genuineness. Find your mission. Stand for something significant. Nurture a supportive community. Provide value without fail. Follow this path, and watch your personal media company ascend like no other. If you want to learn more, check out my 3-part system in the video below. I teach you how start a business from nothing, starting with yourself. Checkout the replies below if your prefer YouTube, Spotify, or Apple.